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Every year, on the first Wednesday of October, schools around the world celebrate International Walk to School Day. For the past 16 years, Safe Kids has teamed up with FedEx to host events in celebration of this day to teach children how to walk to school safely. We hope your kids get to attend one of these great events. But, if they don’t, it’s still an important time to talk to them about how to walk safely. In the United States alone, 44 children are hit by a car every day. We’ve created some helpful, and fun, items below to help you teach your kids how to walk safely.

Coach Jack Crowe

My experience as a coach leads me to believe that coach training and knowledge is not what it should be. What can we do to restore the trust in the relationship between coaches, parents and their kids? It is vital that we do so, because a kid's involvement in team sports is important as they grow up. 

home safety blog

Safe Kids Worldwide just released a new research report that explores what parents do ̶- or don't do ̶- to keep kids safe in the home. You may be surprised to learn that 3.5 million children go to the emergency department every year for the kinds of injuries that commonly happen in homes. And tragically, 2,200 children die from an injury in the home.

Michelle Yeoh takes a #Safie

Safe Kids Worldwide is participating in Global Road Safety Week and working hard to ensure that the voices of kids, parents and teachers will be heard. You can join this campaign to #SaveKidsLives  by taking a few small steps to make a big difference. 

home safety for kids

With people still talking about the Nationwide Super Bowl ad that brought dramatic attention to the number one killer of kids, preventable injuries, we’re releasing new research that reveals the scope of the problem in a place most parents assume is safe: the home. Every day, six children die from an injury in the home, and 10,000 go to the emergency department for the kinds of injuries that commonly happen in homes.

medicine safe dosing blog

We talk a lot about safe storage and the importance of keeping medicine up and away, out of reach of children. And that’s important: In 67 percent of emergency room visits for medicine poisoning, the medicine was left within reach of a child, such as in a purse, on a counter or dresser or on the ground.

What is equally important, though, is safe dosing.

Kate Carr

Injury prevention is not about watching your kids every minute of the day or wrapping them in bubble wrap. It’s the opposite. Injury prevention is about creating an environment where kids can explore and take chances while minimizing the serious injuries and deaths that we can prevent.

TV Safety Day

January 31, the day before the Super Bowl, is National TV Safety Day. It's an important day for parents, grandparents and anyone who has kids in their homes, because checking your TV matters.


Nothing is worse than a parent losing a child – especially if the tragedy was preventable. Each year in the United States, thousands of families lose children this way making it the No. 1 cause of childhood deaths. Millions more are sent to the emergency room every year because of preventable injuries.

Fortunately, these injuries are preventable which means we can do something about them. One of things I am responsible for in my role at Safe Kids Worldwide, is to find partners that share our focus on preventable injury. I am very excited about a new collaboration beginning this year with Nationwide and a program it calls Make Safe Happen. And to show you both why a company joins us in our mission and what the program will aim to do, I thought it’d be easiest to capture a recent conversation I had with Nationwide’s Chief Marketing Officer, Matt Jauchius.

Nationwide partner blog

We have some exciting news to share. Safe Kids has entered into a new partnership with Nationwide. Our work together will focus on a national initiative to help families stay safe at home, including fire safety, water safety, and preventing poisoning and falls. This will provide Safe Kids with an opportunity to reach even more families with the safety information they need to keep kids safe and prevent injuries.

TV recycling

Safe Kids Worldwide and the Consumer Electronics Association (CEA)® are once again teaming up to help make your home safer. We encourage parents and caregivers to recycle heavier, box-style, cathode ray tube (CRT) televisions, which can be hazards for children if not placed on a low, stable piece of furniture.