Heatstroke is a condition that occurs when the body isn’t able to cool itself quickly enough and the body temperature rises to dangerous levels. Children are at great risk for heatstroke because a child’s body heats up three to five times faster than an adult’s. When the internal body temperature reaches 104 degrees, children’s organs start to shut down. And when it reaches 107 degrees, the child can die.

In April 2015, communities across the United States will celebrate Safe Kids Day, a day to celebrate kids, prevent injuries, and saves lives. With generous support from presenting sponsor Nationwide, as well as national sponsors Johnson & Johnson, Chevrolet, FedEx, Kidde and Tide, the Safe Kids Day campaign will raise awareness about the cause of child injury prevention – and raise the funds to support it.

In addition to our signature event in Los Angeles, Safe Kids Day will be celebrated with close to 200 events that will take place in communities across the country.

One of my favorite parts of my job is talking with the EMTs, nurses, doctors, and other public health professionals who have recently become Child Passenger Safety Technicians. Their faces light up when they describe the feeling of wearing the CPST “hat” and working with colleagues and families in their communities. They appreciate the value of spending a little extra time assisting families to make sure car seats are used and installed correctly and that everyone is buckled up, every ride every time.

Safe Kids Worldwide is participating in Global Road Safety Week and working hard to ensure that the voices of kids, parents and teachers will be heard. You can join this campaign to #SaveKidsLives  by taking a few small steps to make a big difference.