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Brandon Bass

I’m a big guy. At six foot eight, it’s hard to believe that there is much of anything that scares me. What’s more, I’m an athlete. My entire life, I’ve been taught to put myself out there and take chances on the court. When I joined the NBA in 2005, I took the skills that I developed in college to the next level. Playing on the professional level you can’t allow yourself to be intimidated by other players or the pressure of the cheering crowds.

Yet, just because I’m fearless on the court doesn’t mean that I’m fearless in my everyday life. In fact, even something fun and seemingly harmless like a swimming pool can scare me. The truth is—I never learned to swim as a child. I may be able to score a career playoff high of 27 points for the Boston Celtics, but if you threw me into the ocean, I’d drown.

Distracted Walking and Teens

Our research report, “Teens and Distraction: An In-Depth Look at Teens’ Walking Behaviors,” is an observational study that tracked a remarkable 34,000 middle- and high-school students crossing the street in a school zone. A shocking 1 in 5 high school students and 1 in 8 middle school students were observed crossing the street while distracted by technology.  

Protect children from concussion

While working at Safe Kids, regardless of whether we have children or not, we develop a parents’ radar for ways kids are vulnerable to injury. I am no different. Earlier this summer, I visited my family in Santa Cruz, California, and spent a lot of time watching my then 8-year-old nephew, Logan, play baseball with his team, the Mets.

sports safety

As the program manager for sports safety, where much of my work is focused on keeping kids healthy and in top shape for sports, I’m inspired by the young athletes I meet or hear about each day. Kids who are full of passion for the sports they love and a desire to work hard and play their best each time they’re out on the field.

Concussion Coach Blog

When I’m not working at Safe Kids, I spend most of my time coaching a club field hockey team with girls ages 12-19. This is an elite club that was created for the best players from northern Virginia to come together, play in tournaments and hopefully get recruited to play in college. They are incredible athletes and have an inspiring passion for the game.

car heatstroke safety

As a technical advisor at Safe Kids Worldwide, where I work closely with families to help keep kids safe in and around cars, I dread hearing my work cell phone when it dings in the middle of the night or on a weekend.  Unfortunately, that “ding” is often an e-mail telling me that yet another child has died because of heatstroke. 

safe kids brazil

One of the things that inspires me to find creative and fun ways to keep kids safe every day is knowing that there’s a whole world of people working together to do the exact same thing. Once you see these videos created by our fabulous partners in Brazil, you’ll know what I mean.

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