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Role Model Video BlogRole Model Video Blog

My 15-year-old son recently got his learner’s permit. Enjoy this video, with several more examples of how our kids are watching more than we think.

Walking safety in Paris

If you have ever lived in or experienced city life, you know that there are other alternatives to owning a car. When I was younger, between the ages of 6 and 14, I was lucky enough to live in Paris, France. Needless to say, Paris is a busy city and many people walk to get where they are going.

International Walk to School Day Blog

Every October, schools across the globe celebrate International Walk to School Day. Safe Kids is teaming up with FedEx for the 15th year to host events on October 8 that will teach children how to walk to school safely. In honor of these great events, we’ve developed some information for you and your family to use to help your kids stay safe while walking. It only takes a few minutes today, on International Walk to School Day, or any day throughout the year, to teach your kids how to walk safely.

Telly Awards

It is a great honor that two of our PSAs, “Moment of Silence” and “Bubble Wrap,” won 2014 Telly Awards, one of the premier awards honoring the finest in film and video production.  We are thrilled to be recognized at this level, because it helps bring more attention to the issue of child injury prevention.

Both videos were created by Safe Kids’ video director Kris Hixson, whose vision helped make each project a success.

Safe Walking Story 2014

My favorite thing to do while walking by myself was listening to music. I love music. As a child, I was always singing and being scolded by my Aunt Joyce for humming at inappropriate times. But music is soothing to me; it makes me feel happy, playful and, at times, sad. Listening to music and walking seemed, to me, a harmless combination. Needless to say, I soon found out the danger of it.

Walking Backwards Blog

If there is one thing I know about myself, it’s that I am not the most coordinated person. I know this because I ran cross-country in high school, and I still have the scars to prove it. Even the smallest branch or bump in the road used to be enough to bring me tumbling to the ground in spectacular fashion.

This tradition of tumbling continued when I left for college and became a tour guide. If you have ever been on a tour of a college campus, you can imagine that it is not the best job for the uncoordinated. Leading the tours required me to walk backwards in front of large groups of people. On my very first tour as a freshly-minted guide, I ran into no less than five tree branches and several innocent bystanders, not to mention nearly being struck by a passing car.

Pedestrian Safety Blog 2014

One of the most interesting aspects of working at Safe Kids is that we get to play "detective.” If we see a statistic we find alarming, like that every hour of every day a teen is hit by a car and killed or injured in the U.S., we get to try to figure out the five W’s, who, what, where, when and why. Last year, we discovered that the pedestrian death rate for teens is twice that of younger children. This year, we took our detective role one step further. We surveyed 1000 teens ages 13-18 to understand more about their walking habits: what they’re doing, and why.  

unstoppable moms

This autumn, Safe Kids is teaming up with MOTRIN® and Kelly Ripa to celebrate moms everywhere and the things that make them unstoppable. Visit the MOTRIN® Facebook page to share your best mom tips from now until December 31st. As official charity partner, Safe Kids will receive $1 for every tip posted.*

Winston Sullivan

"Mommy, I have a great idea. After school, you can pick me up and we can walk to town and get some ice cream."

My 4-year-old son, Winston, says this nearly every day during our morning commute.

It sounds so Mayberry, doesn't it? 

girl in booster seat

Our new study helps answer some of the questions parents have about when to switch from a booster seat to just a seat belt. We surveyed 1,000 parents of children ages 4 to 10 and found that an alarming number of parents are allowing kids to use a seat belt alone before they are big enough. In fact, 7 in 10 parents do not know that a child should be at least 57 inches (4’9”) to ride in a car without a booster seat.

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