What we’ve found in our latest research study, “Medicine Safety for Children: An In-Depth Look at Calls to Poison Centers,” is that while younger kids generate far more calls to poison centers for medication exposure, teens are at greater risk for serious outcomes related to medicine poisonings.
Injury prevention is not about watching your kids every minute of the day or wrapping them in bubble wrap. It’s the opposite. Injury prevention is about creating an environment where kids can explore and take chances while minimizing the serious injuries and deaths that we can prevent.
Nothing is worse than a parent losing a child – especially if the tragedy was preventable. Each year in the United States, thousands of families lose children this way making it the No. 1 cause of childhood deaths. Millions more are sent to the emergency room every year because of preventable injuries.
Fortunately, these injuries are preventable which means we can do something about them. One of things I am responsible for in my role at Safe Kids Worldwide, is to find partners that share our focus on preventable injury. I am very excited about a new collaboration beginning this year with Nationwide and a program it calls Make Safe Happen. And to show you both why a company joins us in our mission and what the program will aim to do, I thought it’d be easiest to capture a recent conversation I had with Nationwide’s Chief Marketing Officer, Matt Jauchius.
A growing epidemic of traffic injuries is devastating the next generation of children around the globe. More than 500 children are killed every day as a result of road traffic collisions, and tens of thousands are injured, often suffering lifelong disabilities. Children living in poorer nations are most at risk. In fact, more than 90 percent of child road deaths occur in low- and middle-income countries.
In our newsletter, An Ounce of Prevention, we asked our friends: “If you could go back in time and give yourself advice, what would it be?” We received so many great responses that we thought we’d share a bunch of them.
It seems that teens are texting or tapping on their phones no matter where they are. I know. I am the parent of a high school senior. Unfortunately, cell phonesand other handheld gadgets are causing teens to be more easily distracted, and that is leading to greater risk on the roads. There is a lot of attention on distracted driving, but what about kids who are walkers? While it might seem that as kids get older they’ll become safer while walking, teenagers are now the most at-risk pedestrians of children 19 and under. In fact, every hour of every day, a teen pedestrian is killed or injured in the U.S. after being hit by a car, bike or motorcycle.
How tall is your child? We know exactly what babies weigh and how long they are, but most parents I know couldn't tell you the exact height of their child as they grow older. There is one height, however, that every parent of young children needs to know: 4'9" (57 inches).
For many kids, back to school means back to sports. Youth sports are, and should always be, a valuable experience, filled with challenges, competition and fun. But too many kids are stuck on the sidelines because of an injury that is preventable. In 2013, 1.24 million kids sustained a sports injury severe enough to go to the emergency room.
We conducted a survey of parents, coaches and young athletes to explore how the current culture of sports may be leading to unnecessary injuries, and how that culture needs to change.