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For 25 years, the Bell and Safe Kids partnership had led in awareness, education and advocacy programs to promote the use of bike helmets for children.
Martha leads Safe Kids' marketing and communications efforts. She manages the brand, oversees communications, and supervises a team of pros who manage the various Web sites, newsletters, marketing campaigns and social media that promote messages to keep our kids safe.
Anthony Green is the Director of Public Policy for Safe Kids Worldwide. In that role he works with the Safe Kids team to press for policies—legislation, regulatory measures, educational programs and other tools—to promote kids safety. He works on the city and state level, as well as on federal issues. He has provided technical assistance to state coalitions involving child passenger safety, carbon monoxide detectors in schools, bike helmet laws and more.
As Chief Program Officer US, Torine provides leadership and strategic direction for all Safe Kids programs and coalition partners in the United States. Previously, she served as leader of Safe Kids’ child passenger safety program, Safe Kids Buckle Up. Prior to her work at Safe Kids, Torine was operations manager for the Radio-Television News Directors Association. In that role, she led efforts managing the association's day-to-day business operations and was the project lead for the Edward R. Murrow Award. Torine is a graduate of Morgan State University.
This is an in-depth research report, conducted with support from FedEx, on distracted driving in school zones conducted by Safe Kids Worldwide and its member coalitions throughout the United States. The study found that one in six drivers in a school zone was driving distracted.
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Unintentional injury is the number one killer of children in the United States. Understanding the risks by developmental stage is important to help parents protect children from serious injury.
The leading killer of kids in the United States is unintentional injury. Safe Kids Worldwide delves into the injuries, prevention strategies and facts surrounding childhood injury.
While there has been a dramatic decrease in the number of child pedestrian deaths, this review, conducted with support from FedEx, finds that it still ranks second as the leading cause of injury-related death.