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This week, as part of Child Passenger Safety Week (September 14-20), we’re teaming up with the General Motors Foundation to help keep kids safe while riding in the car.
Safe Kids found that one in five parents whose children carpool say they “bend the rules” when driving, letting kids ride without seat belts and without the car seat or booster seat they would normally use. Watch this quick segment from the Today Show, and visit Buckle Up: Keeping Your Kids Safe in the Car to learn more.
"Mommy, I have a great idea. After school, you can pick me up and we can walk to town and get some ice cream."
My 4-year-old son, Winston, says this nearly every day during our morning commute.
It sounds so Mayberry, doesn't it?
Mind you, my family lives in a suburb of DC that has 1 million people and growing. And my husband and I live a pretty hectic life (as do most parents, I think). We both work outside the home and our days start early and end late.
This autumn, Safe Kids is teaming up with MOTRIN® and Kelly Ripa to celebrate moms everywhere and the things that make them unstoppable. Visit the MOTRIN® Facebook page to share your best mom tips from now until December 31st. As official charity partner, Safe Kids will receive $1 for every tip posted.*
If there is one thing I know about myself, it’s that I am not the most coordinated person. I know this because I ran cross-country in high school, and I still have the scars to prove it. Even the smallest branch or bump in the road used to be enough to bring me tumbling to the ground in spectacular fashion.
Every hour of every day, a teen pedestrian is killed or injured in the U.S.
Washington, D.C.– New research released today from Safe Kids Worldwide revealed alarming news: 40 percent of teens have been hit or nearly hit by a car, bike or motorcycle while walking.
The report, “Teens on the Move” made possible with support from FedEx®, explores walking behaviors of 1,040 teens ages 13 to 19.
It is a great honor that two of our PSAs, “Moment of Silence” and “Bubble Wrap,” won 2014 Telly Awards, one of the premier awards honoring the finest in film and video production. We are thrilled to be recognized at this level, because it helps bring more attention to the issue of child injury prevention.
Both videos were created by Safe Kids’ video director Kris Hixson, whose vision helped make each project a success.
I always enjoyed a good walk. As a kid, my mom, my brother and I loved taking walks together. It didn’t matter where we would go because it was our time to bond and catch up. It was also a time to learn pedestrian etiquette. Rules, such as paying attention to my surroundings while crossing the street, were ingrained in me. I had been doing this for so long that I had become a pro, or so I thought.
One of the most interesting aspects of working at Safe Kids is that we get to play “detective.” If we see a statistic we find alarming, like that every hour of every day a teen is hit by a car and killed or injured in the U.S., we get to try to figure out the five W’s, who, what, where, when and why. Last year, we discovered that the pedestrian death rate for teens is twice that of younger children, so we enlisted our coalitions to go to schools and observe what teenagers were doing that could cause these deaths.
Today Show reports on our latest research report: “Teens on the Move." We asked students about their own walking habits and what their peers do. Forty percent of teens told us they had been hit or almost hit by a car. Half of teens surveyed told us they text while walking.