The Safe Kids Day signature event took place on April 26, 2015 at the Lot in West Hollywood.More than 500 parents and kids enjoyed a fabulous, fun-filled celebration all afternoon. Check out some photos from the event.

Heatstroke is a condition that occurs when the body isn’t able to cool itself quickly enough and the body temperature rises to dangerous levels. Children are at great risk for heatstroke because a child’s body heats up three to five times faster than an adult’s. When the internal body temperature reaches 104 degrees, children’s organs start to shut down. And when it reaches 107 degrees, the child can die.

Poison Prevention Week is March 15 – 21, and Safe Kids is releasing new research, “Medicine Safety for Children: An In-Depth Look at Calls to Poison Centers,” to explore medicine safety for children. In partnership with the American Association of Poison Control Centers, and with support from McNeil Consumer Healthcare, we analyzed more than 547,000 calls to poison centers to better understand what types of medicines little kids and teens are getting into and how it happens.

My experience as a coach leads me to believe that coach training and knowledge is not what it should be. What can we do to restore the trust in the relationship between coaches, parents and their kids? It is vital that we do so, because a kid's involvement in team sports is important as they grow up.