My hope is that this PSA inspires parents, kids, caretakers and anyone else who watches it to do the little things that can make a big difference. Something as simple as buckling a car seat or checking the batteries in a smoke alarm can change the news and make a world of difference for parents, families and communities around the world.
With people still talking about the Nationwide Super Bowl ad that brought dramatic attention to the number one killer of kids, preventable injuries, we’re releasing new research that reveals the scope of the problem in a place most parents assume is safe: the home. Every day, six children die from an injury in the home, and 10,000 go to the emergency department for the kinds of injuries that commonly happen in homes.
It’s that time of year again. On Sunday, March 9, the clocks go forward, the days get longer and families get an extra precious hour of daylight. Perfect for moms like me who want our kids outside playing as long as possible.
But what you may not know is that Daylight Savings is also a great time to check your smoke alarms to make sure the batteries are fresh.
There’s lots of great ways to enjoy the winter. Sledding, ice skating, and the chance to wear big puffy coats and heavy boots. Of course, there’s also winter weather to consider and so far, we’ve seen it all: cold, wind, snow, and some sunny days too.
By Rob Pickle, with an intro by his Mom, Martha Wilcox
Can you tell when your kid is telling you the truth? Our kids have no idea what experts we become in watching their expressions; after all we’ve been doing it since the day they were born. “I didn’t eat the cookie,” may be declared with conviction by a 3-year-old, but the crumbs on the chin tell another story.