A growing epidemic of traffic injuries is devastating the next generation of children around the globe. More than 500 children are killed every day as a result of road traffic collisions, and tens of thousands are injured, often suffering lifelong disabilities. Children living in poorer nations are most at risk. In fact, more than 90 percent of child road deaths occur in low- and middle-income countries.
In just a few weeks, my family will welcome a little girl into our lives. We're all excited about this, but no one is more excited than our 4-year-old son, Winston. His excitement has been one of the purest joys of the entire pregnancy. His excitement has been one of the purest joys of the entire pregnancy. He talks about "his baby" every day – where she will sleep, what she will eat, and how they will play together.
As the weather gets chilly and holiday anticipation begins to grow, it’s time to start making lists – lists for Thanksgiving dinner, lists for Santa, lists for winter-weather preparation, and, of course, lists for holiday shopping.
Before you join the crowd on Black Friday to kick-start your holiday shopping, here are a few important things to add to your list.
Just because I’m fearless on the court doesn’t mean that I’m fearless in my everyday life. In fact, even something fun and seemingly harmless like a swimming pool can scare me. The truth is—I never learned to swim as a child. I may be able to score a career playoff high of 27 points for the Boston Celtics, but if you threw me into the ocean, I’d drown.
Around the world, close to 3,400 people, including more than 500 children, die on and around roads each day and many more are injured or disabled. In the spirit of World Day of Remembrance, we are asking everyone to remember Christina, a 15-year-old high school sophomore, who was struck and killed by a car on October 31, 2012. Christina’s mom, Gwen Ward, is working hard to make sure we honor Christina’s memory by encouraging everyone to put their devices down and pay attention when they cross the street.
Preventable injuries are the number one killer of kids in the United States, but they’re also a major problem around the world. That’s why it so important to get the word out. We’re honored that our partners in Japan, Canada and New Zealand are adapting one of our favorite videos to raise awareness and educate parents so all kids can grow up to become whatever they can imagine.
We want to see the creative ways you’ve incorporated visibility into your child’s costume! Share a photo of your kids’ flashing, glowing or reflecting costume to show us how you’re keeping them safe this Halloween, and you will be entered for a chance to receive a $50 Amazon gift card.